The solution centred on the supermarket trolley itself. Perhaps most overwhelmingly, the team had one month to launch the site and associated content assets.
The New Multi-Screen World: Until they created EmotionScan — an online experience that allows people to track their emotional responses to a variety of financial scenarios. The company was creating custom marketing materials, but they lacked a comprehensive content strategy.
The biggest player in the fast food business claims to have nothing to hide from its customers. The campaign was based on the idea: The result was a worldwide viral video with more than 4 million views on YouTube. As a result, in addition to brand awareness, this campaign actually achieved some real incremental sales!
Their customers take out insurance policies in case they are sued. As with most financial institutions, the same old scenario applies here: They developed an app called Surprise Alarm. Sheridan is always inspiring, and in this interview, gives more than a Small marketing case studies with solutions secrets away.
They were trying to debut an innovative product in a crowded and clunky market, and had to build website authority for a micro-site. In the first month the app was downloaded 45, times once per minute. So how could Advocard stand out?
The Surprise Alarm app — has achieved overdownloads and has given out more than 5. The need to efficiently apply customer feedback is a challenge for companies of any size, and this video could help you win.
Cases Swisscom wanted to create a buzz around the Samsung S4 phone, get it into the press and to get people to talk and anticipate the launch. Advocard has employed a traditional approach in its marketing initiatives.
With 18 employees and a single marketer on staff, the brand was facing the need to sell diving equipment with a broken website to a tech-savvy buyer persona, as well as the challenge of building a content strategy from the ground up.
Matti came up with an ingenious idea to meet this demand in an environmentally-friendly way. Understanding Cross-Platform Consumer Behavior Marketing may be changing, but the landscape of consumer behavior is possibly changing even faster. Cases Mornings are hard for most of us.
Talk about a niche market!
So, they launched a Facebook game which challenged users to find as many Volkswagens as possible on South African streets using Google Street View in a custom-designed Street Quest gaming interface. Cases A few years ago, small hardware shops were often found in city centres.
However one consolation is that it is becoming increasingly popular for people to do small repairs at home with their own hands DIY. How Content Marketing Saved this Brick-and-Mortar Business Most marketers are at least a little familiar with the story of Marcus Sheridanthe struggling owner of a swimming pool business turned content marketing evangelist.
One of its key challenges is introducing new brands to the local audience. If they can succeed at building an audience, so can you. They decided to create a real-time analogue experience, which would ignite the media coverage. Cases Advocard Rechtsschutzversicherung AG is a legal expenses insurer.
In this taped session from the FinanceConnect13 conference, major marketing players delve into just how Prudential applies their customer insights. Read this content marketing case study to learn the steps the company took to integrate, as well as specific tactics to improve their email metrics.
Cases Loom is a multibrand fashion store in South Africa.
A marketing automation company which focuses on highly-regulated industries, this marketing case study includes particular insight on how the company leveraged strategic partners to create more content, and set goals.
The experts estimated the project would take 9 months, but Servio delivered in just 3. Not to give any spoilers, but they succeeded brilliantly with limited resources, and offer real insight into why. The surprises ranged from free music downloads to actual free giveaways at the restaurant. For ordinary people, insurance products are intangible, generic and it is really hard to tell them apart.
Why not, particularly if the insights are as fresh as this example from major real estate player Prudential.
While Target is not a small business, this marketing case study offers some seriously bright lessons in adopting smart technology.Case Studies. You are here. Marketing Management Solutions creates and implements customized marketing plans for clients with a national and global reach. CONNECT WITH US.
Turning Action Into Results. Case Study: Polymer Manufacturer. Strict budget? Marketing Management Solutions helped this polymer manufacturer.
Our new book is out now! "The Best of Global Digital Marketing: The Storybook" showcases 30 recent award-winning digital marketing case studies from different sectors across the world.
Each case study contains exclusive interviews with the creators as well as expert opinions. + of the Best Case Study Examples for B2B Product Marketers. It doesn’t look like any of the other case studies we came across in the marketing tech category.
That’s one reason why this LinkedIn Marketing Solutions case study featuring HubSpot is. Marketing Case Studies. Title (Click on the link to view) 'All Out' - Marketing a Mosquito Repellant: Pizza Wars: Case Related Links.
Best Selling Case Studies Business Case Studies Learning With Case Studies Case Studies Catalogue Cases Used in Textbooks Prize Winning Case Studies.
Marketing 10 Case tudies Claire Garcia Jean-Louis Martinez MarketinG - CoMMuniCation ManaGeMent sup Case studies with solutions. A couple of direct digital marketing case studies in this chapter and a startup case study plus a small business marketing case study as well, to add more spice before we end this long list post!
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